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Quick Reads, Sales

How logical is your logic?

We know the saying ‘people buy on emotion and justify with logic’. Most people are great with the emotion part – you’re already excited and enthusiastic about your service and know what kind of difference it could make to someone else. You can get them excited...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Man
Quick Reads, Sales

Does your pitch wake the dead?

In a 60 second networking pitch, you’ve got a lot of information you want to get across. And in an ideal world, the people you’re talking to will remember what you say. Problem is, it’s very rarely an ideal world. The rest of the networking group have already...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Woman at computer
Quick Reads, Sales

Are you still doing the hard sell?

Not everything that works ‘some of the time’ is the best way of doing things. Remember even a broken clock is right twice a day. You don’t want to hit sales targets because of sheer volume, that can be exhausting and quite taxing on you and your victims, I mean...

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