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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Mouse
Quick Reads, Sales

How real are your numbers?

Sometimes, salespeople confidently claim that they convert 8 out of every 10 clients. The conversation often goes like this... “Great! And do they all pick your gold service over your bronze?” “Um, well, no. Maybe 3 do.” They are great at getting people to buy...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Woman writing
Quick Reads, Sales

How logical is your logic?

We know the saying ‘people buy on emotion and justify with logic’. Most people are great with the emotion part – you’re already excited and enthusiastic about your service and know what kind of difference it could make to someone else. You can get them excited...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Man
Quick Reads, Sales

Does your pitch wake the dead?

In a 60 second networking pitch, you’ve got a lot of information you want to get across. And in an ideal world, the people you’re talking to will remember what you say. Problem is, it’s very rarely an ideal world. The rest of the networking group have already...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Cisco Designed Image
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