We know the saying ‘people buy on emotion and justify with logic’. Most people are great with the emotion part – you’re already excited and enthusiastic about your service and know what kind of difference it could make to someone else. You can get them excited...
In a 60 second networking pitch, you’ve got a lot of information you want to get across. And in an ideal world, the people you’re talking to will remember what you say. Problem is, it’s very rarely an ideal world. The rest of the networking group have already...
Not everything that works ‘some of the time’ is the best way of doing things. Remember even a broken clock is right twice a day. You don’t want to hit sales targets because of sheer volume, that can be exhausting and quite taxing on you and your victims, I mean...
Whilst both employee satisfaction and engagement are crucial components of company culture, it is employee engagement that generally drives business performance in the long term. So, what is the difference? Employee satisfaction generally refers to employees’...
For some companies throughout the pandemic business has boomed, and they may be wondering if growth will continue. For others, demand has slumped, and they may be wondering if it will ever return. Moving forward, many start-ups and small businesses will find that...
Managing a project is a challenge. Knowledge and experience, productive communication, target setting, subsequent execution and leadership ability are all part of the skill set necessary to manage a project effectively. But for start-ups, those areas may take time...