In every relationship, knowing when and how to listen is key, and the relationship between businesses and customers, whether start-ups or established, is no different. Coronavirus has created a situation in which many businesses have been forced to innovate and...
It makes perfect sense that whether a company’s culture is positive, indifferent, inadequate, or negative, it will affect the way employees perform and engage. And that goes for businesses ranging from start-ups to multinationals. Company culture affects the...
Businesses, from start-ups to established companies use Facebook, Twitter, LinkedIn and YouTube to drive traffic and to generate leads. After all, nowadays they are the omnipresent platforms through which you aim to build your brand and engage with your audience....
Whilst both employee satisfaction and engagement are crucial components of company culture, it is employee engagement that generally drives business performance in the long term. So, what is the difference? Employee satisfaction generally refers to employees’...
For some companies throughout the pandemic business has boomed, and they may be wondering if growth will continue. For others, demand has slumped, and they may be wondering if it will ever return. Moving forward, many start-ups and small businesses will find that...
Managing a project is a challenge. Knowledge and experience, productive communication, target setting, subsequent execution and leadership ability are all part of the skill set necessary to manage a project effectively. But for start-ups, those areas may take time...