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Quick Reads

The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Businesswoman
Managing Employees, Quick Reads

Employee Engagement

As light starts to appear at the end of the coronavirus tunnel, questions are being asked about what the workplace will look like moving forward. Back to the office every day? Working entirely from home? A combination of the two? Businesses will choose different...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Light bulbs
Business Skills, Marketing, Quick Reads

When to say no.

‘I’m as proud of what we don’t do as I am of what we do.’ Steve Jobs Sometimes it’s just as important to know what we don’t or can’t do as it is to know the opposite. If we don’t recognise our limits then we run the risk of taking on things outside our area of...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Laptop and mobiles
Quick Reads, Tendering

To Bid or Not to bid?

Whilst some tenders are seen as a drain on your resource to complete and appear more difficult to navigate than you would expect, there is a science, that if followed, will make the journey easier to achieve. This set of steps give you that journey plan and tools...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Man
Quick Reads, Tendering

The outcome of your bid

Whilst some tenders are seen as a drain on your resource to complete and appear more difficult to navigate than you would expect, there is a science, that if followed, will make the journey easier to achieve. This set of steps give you that journey plan and tools...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Rising road bridge
Business Skills, Quick Reads

Shifting strategy

There can be little doubt that the coronavirus has had a huge impact on businesses and individuals, causing significant disruption and uncertainty. For many start-ups, a consequence of this has been that the careful planning, content, and execution of their...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Woman writing
Marketing, Quick Reads

The 30% rule and marketing

The 30% rule - utilised by businesses across many industries - is a concept pioneered by Steve Jobs as a way to help focus business efforts on customers’ needs. When he returned to Apple in 1997, the 30% rule came about in an effort to get them back on a successful...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Meeting
Managing Employees, Quick Reads

How should leaders lead?

As light starts to appear at the end of the coronavirus tunnel, questions are being asked about what the workplace will look like moving forward. Back to the office every day? Working entirely from home? A combination of the two? Businesses old and new will choose...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Winding road
Business Skills, Quick Reads

Making the right decision

Clearly, you cannot start and run a business without making decisions. The problem is that strategic errors caused by making the wrong decision can be highly problematic. Obviously, this is not always the case. Minor errors that are seen quickly and easily...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Woman with tablet
Marketing, Quick Reads

Managing your assets

Businesses, from start-ups to established companies use Facebook, Twitter, LinkedIn and YouTube to drive traffic and to generate leads. After all, nowadays they are the omnipresent platforms through which you aim to build your brand and engage with your audience....

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Staff group
Managing Employees, Quick Reads

Company culture counts

It makes perfect sense that whether a company’s culture is positive, indifferent, inadequate, or negative, it will affect the way employees perform and engage. And that goes for businesses ranging from start-ups to multinationals. Company culture affects the...

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The Business Start-Up Source Book | Start-Up Business Advice and Guidance | Man on mobile
Marketing, Quick Reads

Are you listening?

In every relationship, knowing when and how to listen is key, and the relationship between businesses and customers, whether start-ups or established, is no different. Coronavirus has created a situation in which many businesses have been forced to innovate and...

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